在澳大利亚国立大学就读来自动物学，先后完成360百科了理学学士和博士学位，在1985年之前加入澳大利亚国家公园和野生动物服务中心。后受雇于澳大利亚环境部从事条例草案工作，开展了国家树袋熊保育计划，海洋救援等。建立了澳粒真后鲜总良应际知大利亚-社区教育，水质监测和促进统一流域管理计划的指定。这一计划已经在300多个集细质厂亲冲吸水进行定期监测。
在1989年，建立了湿地协会，他带头成立了全国湿地保护计划来自，并成为拉姆萨尔湿地公约的主当官使各它拉要行政组织者。
他在环境保护、政策和计划的制定和执行方面有丰序课增击拿策变调富的经验，促进了自然资源的管理和生物多样性保护领域国际合作。当他在2000年年初返回澳大利亚环境部时，凭借他15年的澳大利亚和国际经验被升为助理国务卿，负责用水计划这一个专业领域。
他被公认为具有很好的交流和管理经验和组织协调能力，力求用创新的解决方案来解决复杂的问题是他的强360百科项。
Personal life[edit]
Bo继明图征鱼试吗解rn in September 1964, Phillips was raised inGolden, Col元劳刘游用orado, where he lived with his father Bill (often referred to as BP), mother Suzanne, sister Shell反笑府圆y and brother Shawn. His father, 看口不殖抗渐花医William Philli烈距娘只酸迅斤数令改ps Sr., worked fo检山回方奏祖是处件r the Coor挥营待黄环气七s Brewing Com弱配课固和感及抓斗小pany while taking law classes at night. He reached the level of corporate analyst at Coor源感木达旧派洲今毛s, then quit to open his own law practice. BP later worked for Phillips at EAS, along with other family members.
Phillips startedbodybuildingi务温度述亲云技情消n 1982, then moved to Southern California to tr史充蒸缺情史田调径住孙ain atGold's GymVenice beach(known as theMeccaof bodybuilding) in 1983, remaining until 1986, a period during which Phillips admits to steroid use, at different times cycling onDeca Durabolin,Andriol,Sustanon, and o于ther drugs that helped him grow from 185lbs. to 215lbs.After not succeeding as a bodybuilder, the 21-year-old Phillips moved back to Colorado where he took classes a剧按别饭岩力础很支千巴t the University of Colorado at Denver, specifically the study of exercise physiology and sports 观药致志无科道载庆附衡nutrition - w殖局植孙倒领请燃倒前序ith an emphasis on steroid chemistry.He then be四gan his publishing career.
On August 4, 2012 Phillips proposed to his short-term girlfriend, Maria Pereira while on a visit to St. Pauls Cathedral in London, England. On November 17, 2012 Phillips married Pereira surrounded by family and friends at the Grand Wailea inWailea,Maui,Hawaii.On November 17, 2014 Bill Phillips gifted Maria a 6.5 carat cushion cut diamond engagement ring set in platinum for their two year wedding anniversary. The ring is valued at over $250,000. The couple has been married for 5 years and are vocal about their shared mission of health and fitness education.
Career[edit]
In 1985Mile High Publishingbegan with a small newsletter teaching bodybuilders how to useanabolic steroids. The newsletter was written and printed in his mother's garage.Funded with $180 he had made from mowing lawns, its original name wasThe Anabolic Reference Update.In 1991, Phillips began working with doctors and research scientists to develop performance nutrition products that could help athletes get better muscle-building and fat-burning effects from their workouts.
Muscle Media 2000 ("MM2K")[edit]
In 1992, Phillips moved out of his mother's home and changed the publication's format and its name toMuscle Media 2000(usually referred to as "MM2K"). The magazine used frank discussion of the underground aspects of bodybuilding such as the use of and even how-to smuggle steroids, and columns by writers such asThe Steroid GuruDan Duchaine,Editor-in-ChiefTC Luoma,Charles Poliquin, Mike Mooney, and Michael Dullnig M.D. aka "Dr. X."
Muscle Media 2000 debuted in March 1992 and featured bodybuilderLee Labradaon the cover.
MET-Rx[edit]
Main article:MET-Rx
InMM2KPhillips highly endorsedMET-Rx(ameal replacement supplement), and this relationship with readers helped it become the highest selling bodybuilding supplement ever at that time. It was later revealed however, that Phillips and the creator of MET-Rx, Dr.A. Scott Connelly, were in fact business partners, and the endorsements clever marketing.This partnership also included bodybuilders Lee Labrada andJeff Everson. It was around this time that Phillips began working with James Bradshaw (later of SoCal Supplements).Bradshaw was convicted of dispensing human and animal steroids without prescriptions in 1986.This eventually would lead to Bradshaw serving four years in aLouisianaprison, where he educated himself onmarketing.According to formerMuscle Media 2000editor-in-chief TC Luoma, it was Bradshaw who convinced Phillips to market MET-Rx heavily in theNatural Supplement Review, Phillips' supposed unbiased review of numerousbodybuilding supplements.He also had the idea for Phillips to give the Review away for free to readers ofMuscle Media 2000providing the MET-Rx with addresses of potential buyers, and a large amount of advertising. Sales of MET-Rx rose exponentially. Bradshaw and Phillips had stumbled upon a very successful method of marketing to bodybuilders, and they, and original investors Everson and Connelly, got very wealthy. Their partnership was short-lived however.
Phillips and Connelly had an agreement that distribution of MET-Rx would be controlled, and that they would not sell it to retail outlets in order to keep supply low during the period of high demand created by the advertisements inMuscle Media 2000.Connelly however, had other ideas and began selling it to mainstream distributors anddepartment stores. Phillips believed this move lessened its appeal to bodybuilders, and destroyed the "mystique" of the product.The two parted ways, and as part of the settlement, Phillips was legally bound not to mention the name of MET-Rx in his magazines (thereafter he would refer to it as "the leading brand"). But by then Phillips had his eye on another venture that would eclipse MET-Rx altogether - EAS.
EAS[edit]
Main article:EAS (nutrition brand)
Phillips acquired Experimental and Applied Sciences(EAS)from founders Anthony Almada and Ed Byrd in 1996. He promoted the company's products through heavy editorial-style advertisements inMM2Kand, led by flagship products like Myoplex (a meal replacement powder), the creatine supplement Phosphagen, andHMB, he eventually rose to the forefront of the nutritional supplement industry, where he remained for more than five years.
By 1995 Phillips was a multi-millionaire, and was well known in celebrity and sports circles. Athletes likeJosé Cansecowould contact Phillips for advice on steroids,and he also consulted with celebrities such asJerry Seinfeld,John Elway,Sylvester StalloneandDemi Moore.
In 1999North Castle Partnerspurchased EAS for $160 million. Phillips retained about a third of the company, which he sold in 2004.
Muscle Media[edit]
In 1997, Phillips was eager to expand his empire beyond the bodybuilding industry.MM2Kchanged from targeting the hardcore bodybuilder to the more mainstream exercise participant, and the July 1997 issue saw the magazine redubbed simply asMuscle Media.WhileMuscle Media 2000had a distribution of 500,000 copies per issue at its peak,the change in direction alienated many traditional readers, and sales numbers reportedly declined sharply afterwards.Publication finally ceased in 2004 after the EAS company was sold a second time.
High Point Media[edit]
In 1999, Phillips sold his majorityinterestin EAS (though he remained on theBoard of Directorsfor a number of years afterward) to North Castle Partners for 160 million dollars and concentrated on his writing and on promotion of his books through his publishing company, High Point Media, as well as Value Creation, a branch of EAS.In 2004, he completely sold his remaining interest and is no longer involved with EAS.
Body for Lifehit bookstores in 1999 and by 2003 it had sold 3.5 million copies in 24 languages.The book topped the charts in 11 different countries-including the United States,England,Japan,Australia,GreeceandFinland. In 2004USA Todaynamed it among the Top 15 bestselling books of the past decade.
In November 2003,Eating for Life: Your Guide to Great Health, Fat Loss and Increased Energy!was released. In the book Phillips offers his plan "to help inspire and guide even more people to improve their health and lift their quality of life to new heights."
In February 2006 Phillips announced his"Great American Transformation Experience"(GATE) with a goal to transform America's fitness from world's worst to first within 10 years.
On June 21, 2010, Phillips' latest book,Transformation: The Mindset You Need. The Body You Want. The Life You Deservewas released. A companion website, Transformation.com, tha t walks individuals through the transformation process was also updated. The site features a community dedicated to supporting its members' personal goals.On July 10, 2010, the book made theNew York TimesBest Seller list.
Transformation Center[edit]
Awards[edit]
Phillips has been honored byPaul Newmanand byJohn F. Kennedy Jr.as one of America's most generous business leaders when EAS was honored in 1999 with a Newman's Own/George Award.
The United StatesJunior Chamber of Commercehono red Phillips in January 2000 as one of theTen Outstanding Young Americans.
Phillips was also chosen to help carry theOlympictorch on its relay across the United States for the2002 Winter OlympicsinSalt Lake City.
Bill Phillips has donated over $5 million to theMake-A-Wish Foundation.Over the past 20 years Bill Phillips has granted over 600 wishes to kids facing life-threatening medical conditions through the Make-A-Wish Foundation. All the proceeds that would have gone to Phillips from the sale of his book Body-for-LIFE were donated to the Make-A-Wish Foundation.
Phillips was awarded with The Ernst & Young Entrepreneur of the Year Award in 1997.
On June 24, 2014 Bill Phillips was inducted into the Fitness Hall of Fame along with Jack LaLanne, Arnold Schwarzenegger and Jillian Michaels.
Books[edit]
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